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One of the greatest challenges for any business is to attract new customers ... but not just any customers, you want to meet the right customers ... customers who know they need your products and services and who are ready to to buy.

At Financial Services Online, we find these customers for you ... customers who are ready to buy the products and services you sell.

Finding new customers can be time consuming, but it is a critical part of building value into your business.

We invest heavily in marketing to consumers who are looking for people like you.

We qualify them for you and we send you their details - and you increase your sales, your customer base ... and the value of your business.

We currently generate new business enquiries for Insurance and Finance Advisers Australia-wide covering home loans, wealth creation / mortgage reduction strategies, car loans, business and commercial loans, personal loans, life, trauma and income protection insurance, business and commercial insurance, home and contents insurance, professional indemnity insurance, public liability insurance and more.

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Health Insurance Articles

The Benefits of Private Health Insurance for Families: Is It Worth the Cost?
The Benefits of Private Health Insurance for Families: Is It Worth the Cost?
Health insurance is a crucial aspect of financial planning for individuals and families alike. It provides protection against unexpected medical costs and ensures that you have access to necessary healthcare services when you need them most. - read more
5 Tips to Save on Health Cover as an Australian Senior
5 Tips to Save on Health Cover as an Australian Senior
Finding the right health insurance coverage is a critical concern for Australian seniors, who often face the dual challenge of managing chronic health conditions and maintaining financial stability in retirement. As the cost of healthcare continues to rise, the importance of securing an affordable health cover that still meets their needs cannot be overstated. - read more
Is Private Health Insurance Worth It? Exploring the Benefits
Is Private Health Insurance Worth It? Exploring the Benefits
In Australia, health insurance plays a significant role in ensuring individuals can access quality medical care without incurring prohibitive costs. - read more
The Role of Health Insurance in Supporting Preventive Care
The Role of Health Insurance in Supporting Preventive Care
Preventive healthcare refers to measures taken to prevent diseases, rather than treating them after they occur. This includes actions like regular health screenings, vaccinations, and adopting healthy lifestyle practices. - read more
Keeping Your Family Protected: The Importance of Adequate Health Insurance Coverage
Keeping Your Family Protected: The Importance of Adequate Health Insurance Coverage
The modern Australian family faces a dynamic and ever-evolving set of health needs, with access to quality healthcare remaining a cornerstone of managing our wellbeing. As these needs shift through the different stages of life, the assurance of having a safety net in place can provide unparalleled peace of mind. It's this sense of security that makes adequate health insurance coverage indispensable in today's fast-paced society. - read more

Insurance News

Preparing for Summer Storms: Elders Insurance's Advice to Farmers
Preparing for Summer Storms: Elders Insurance's Advice to Farmers
01 Jan 2026: Paige Estritori
As the Australian summer approaches, Elders Insurance has issued a cautionary advisory to farmers, emphasising the heightened risk of storm-related damages during this season. Recent data indicates a significant increase in insurance claims due to summer storms, underscoring the need for proactive measures to safeguard agricultural assets. - read more
New Partnership Offers Insurance Savings for Sustainable Farmers
New Partnership Offers Insurance Savings for Sustainable Farmers
01 Jan 2026: Paige Estritori
In a significant move towards promoting sustainable agriculture, WFI Insurance has partnered with AgCarE to offer premium reductions to farmers who achieve AgCarE certification. This collaboration aims to enhance financial, environmental, and social outcomes for Australian farmers and rural communities. - read more
IAG Highlights Climate Change's Impact on Rising Insurance Costs
IAG Highlights Climate Change's Impact on Rising Insurance Costs
01 Jan 2026: Paige Estritori
Insurance Australia Group (IAG) has issued a warning to Australians, indicating that home insurance premiums are expected to rise due to the increasing frequency and severity of extreme weather events, a trend attributed to climate change. This development underscores the pressing need for both mitigation and adaptation strategies to address the evolving risks. - read more
Insurers Flag Holiday Road Risks Amidst Freight Traffic Surge
Insurers Flag Holiday Road Risks Amidst Freight Traffic Surge
01 Jan 2026: Paige Estritori
As Australia enters the summer holiday season, insurers and transport specialists are raising alarms about heightened road risks resulting from the convergence of increased freight activity and holiday travel. This period sees a significant uptick in both passenger vehicles and heavy trucks on the roads, amplifying the potential for accidents and safety incidents. - read more
Escalating Collision Risks Challenge Australian Fleet Operators
Escalating Collision Risks Challenge Australian Fleet Operators
01 Jan 2026: Paige Estritori
Australia's transport and haulage sector is currently navigating a period of heightened operational risk, marked by an uptick in both the frequency and severity of motor collision claims. This trend underscores the pressing need for fleet operators to adopt proactive risk management strategies and leverage advanced insurance solutions to safeguard their operations. - read more

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Knowledgebase
Moral Hazard:
The concept that individuals may take on more risk when they do not bear the full consequences of that risk, often relevant in insurance scenarios.